Choose to advertise smarter
ROI based on audience engagement, pay for what you deserve
Best PPC Company in Mumbai
Inventif Web is a PPC company in Mumbai that sets up and manages Google Ads campaigns for businesses that want enquiries and sales, not just clicks. We plan the keywords, write and design the ads, set up conversion tracking, and keep improving the campaigns every week. Because our website design team sits with us, we can also build or improve the landing pages your ads send people to.
Understanding PPC Advertising
PPC advertising is a form of digital marketing where you pay each time someone clicks your ad. Ads appear on Google search, YouTube, websites and apps, and can be targeted by keyword, location, audience and interest.
Our PPC Management Services
Keyword Research and Analysis
We find the searches your customers make, check competition and search volume, and add negative keywords so you do not pay for irrelevant clicks.
Campaign Setup and Configuration
We structure the account, write ad copy, add ad extensions and set targeting, budgets and bidding strategies.
Landing Page Optimization
We check that each landing page matches its ads and has a clear call to action, and improve or build pages where needed.
Ad Creation and A/B Testing
We write and design ads in several versions, test them against each other and keep the ones that perform best.
Geo-Targeting and Audience Segmentation
We show your ads in the locations you serve and to the audiences most likely to buy, based on demographics, interests and behaviour.
Bid Management and Budget Optimization
We adjust bids and budgets continuously so your money goes to the campaigns and keywords that bring results.
Performance Tracking and Reporting
We set up conversion tracking and send regular reports on clicks, leads, sales, cost per lead and return on ad spend.
Dedicated Account Management
You have one point of contact who understands your goals, answers your questions and advises on strategy.
Campaign Types We Manage
Search Ads
Text ads that appear on Google when people search for your products or services, on desktop and mobile. You pay only for clicks or calls.
Display Ads
Banner, image and responsive ads shown on websites and apps, targeted by interest, demographics, keywords or previous visits to your site.
Video Ads
YouTube ads that introduce your brand, explain your products and bring viewers to your website.
Shopping Ads
Product ads with an image, title, price and store name, set up from your product feed, to drive sales for your online store.
Remarketing Ads
Ads shown to people who have already visited your site, reminding them to return and complete an enquiry or purchase.
Benefits of PPC Advertising
- Immediate visibility: your ads can appear as soon as campaigns go live.
- Targeted reach: show ads only to the people, places and searches that matter to you.
- Cost control: you pay only for clicks and can set daily budgets.
- Measurable results: see exactly which ads and keywords bring leads and sales.
- Flexible goals: run campaigns for brand awareness, lead generation or e-commerce sales.
Read more about the benefits of PPC ads for business. For long-term visibility alongside ads, combine PPC with SEO and social media marketing.
Our Approach to Google Ads Campaign Management
1. Goals and Tracking
We agree your objective, such as leads, sales, calls or app downloads, choose the landing pages and set up conversion tracking.
2. Research and Planning
We research keywords, audiences and competitors and plan the budget, locations and campaign types.
3. Build and Approve
We build the campaigns and ads and share them with you for approval before anything goes live.
4. Launch and Optimise
We launch, monitor performance daily and adjust keywords, bids, ads and budgets. Most campaigns improve significantly over the first three months.
5. Report and Review
We send regular reports, review the results with you and agree the next improvements.
Want more leads from Google Ads? Contact us for a review of your current campaigns or a plan for new ones.
Why Choose Us?
We have designed and built websites for Mumbai businesses since 2009. Every project gets a plan built around your budget, deadline and goals, and our website design services cover design, development and optimisation under one roof.
Clients
Well, that's our happy family!
Frequently Asked Questions (FAQs)
While organic marketing relies on individuals discovering your business links in search results, paid marketing involves visitors clicking on sponsored listings or ads that businesses pay for to secure top positions. As a dedicated PPC agency in Mumbai, we specialize in the latter, utilizing strategic campaigns to ensure prime visibility for your brand.
Major types include Search Ads, Display Ads, Video Ads, Remarketing Ads, Shopping Ads, Paid Social Ads and Gmail Sponsored Ads.
Absolutely. Paid advertising efficiently drives website traffic and growth, regardless of business size. It's cost-effective and suits small enterprises.
Pay-Per-Click (PPC) advertising generally suits most industries. If your services or products are often searched for online, PPC is advantageous.
Absolutely. Crafting compelling video ads that entice audiences to view and take action is within our repertoire as a skilled PPC service provider. We specialize in creating captivating content that drives engagement and conversions.
Yes. We provide various ad types tailored for mobile apps, including Banner Ads, Native Ads, Video Ads, and more.
Prominent platforms like AdWords (Google), AdCenter (Microsoft), Twitter, LinkedIn, and Facebook offer effective paid advertising plans.
The initial three months of a PPC campaign are a testing phase and investment. While some results may appear during this period, significant outcomes often follow through data collection, testing, and optimization.
Elevate Lead Conversion Rates by practicing lead nurturing, setting stringent lead quality standards, employing lead scoring systems, and synchronizing CRM and marketing automation platforms.
Certainly. Detailed reports on the progress of your paid advertising campaigns executed across platforms like Twitter, LinkedIn, Facebook, Instagram, and Google are available.
Paid advertising delivers faster results compared to organic methods. It's measurable, affordable, and enables precise targeting while allowing seamless message dissemination across diverse platforms.